Want to Build Your Brand? Here’s How to Get Started
It’s not difficult to feel overwhelmed when it comes to building your brand. According to CopyBlogger the good news (or bad news, depending on how you think about it) is that “your brand isn’t what you say it is… it’s what your customers and clients say it is.”...
Why Building Your Company’s Brand Is So Important
“A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” – Seth Godin When most people think of branding, they are likely...
Building Your Brand on Rented Media Is Going to Kill Your Business
Using rented media, like Facebook and Twitter, to build your business? Duh! Who doesn’t?! Smart, savvy business people, that’s who. This may not be new news (John Battelle wrote his original article in 2014, then it was quickly reviewed by This Old Marketing with Joe...Become a Palace Insider
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