by admin | Apr 20, 2016 | Content
Content marketing is absolutely essential to the success of your business. Unfortunately, it’s not an easy concept to understand, especially if writing doesn’t come naturally to you. Chances are, you specialise in a product or service that doesn’t have anything to do...
by admin | Dec 8, 2015 | Marketing Your Brand
If you’re not spending time building your brand, your business has already failed. That may be a harsh statement, but it’s true. Without a recognisable brand, you’ll find that potential customers and clients aren’t interested in what you have to offer. Smart...
by admin | Dec 6, 2015 | Content
You know that you need to get more people to sign up for your newsletter. Now what? It’s all about making visitors WANT to sign up for your email list, which is a lot easier said than done. Luckily, there are a few sneaky ways you can get customers to sign up for your...
by admin | Dec 4, 2015 | Marketing Your Brand
It’s not difficult to feel overwhelmed when it comes to building your brand. According to CopyBlogger the good news (or bad news, depending on how you think about it) is that “your brand isn’t what you say it is… it’s what your customers and clients say it is.”...
by admin | Dec 1, 2015 | Marketing Your Brand
“A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” – Seth Godin When most people think of branding, they are likely...